Naima Cochrane Profile picture
Feb 24, 2018 35 tweets 13 min read Twitter logo Read on Twitter
Ok, ya'll...
So it's 10:30 on a Friday night, and I'm in the crib because #washedgang (we outchea).
It's rainy, and 40 degrees, and it seems an appropriate time for a #MusicSermon devotional I've been sitting on...
One night last month some us had a brief convo about Jeep music. I started puling up songs and videos, but it led me in another direction (although there's some overlap), to a super specific era & niche of rap music...
Let's call it Bubble Coat, Leathers, Polo Boots & Timbs Music
Lemme throw the bat signal up for @metroadlib real quick. I told her I had this on deck.
So we're just gonna spend a little time on this. It ain't for everybody. This is on the block, head nod, cruise with your boys, somebody's holding swishers, everybody's calling each other "dun" music. And it's all around 93-95.

There's only one real place to start...
This is pre-bling rap music, sitting the other side of the bright, party vibe of New Jack Swing.
This sound was for the street ninjas...
All the killas and the hundred dolla billas
Visuals were dark, gritty. Random vacant lots & alleyways. 80 thousand people from the block in the video.
I mentioned head nodding already right?
Two labels specifically basically own this micro-genre: Duck Down (home of the original gun clappers) (yes I know they say Bucktown...but it works)

Duck Down had Smif n' Wesson, Black Moon, Buckshot, Health Skeltah, Boot Camp Click (see the theme?) and more
...and the other was LOUD Records.
Home of Mobb Deep, and 89,091 negroes from Staten Island (I don't think there's ever been anyone else legit in hip hop from SI... it's not even a real borough) who called themselves Wu Tang
In the early 90's, there were huge musical chasms in regional music. This was the era that birthed the East Coast/West Coast battle, and the vibes really couldn't have been further apart. They both talked about the streets but in different ways.
We were also in a heavy Five Percenter moment (also a heavy Islam moment, also a heavy African heritage moment...all kind of remixed together), and that was all up and through hip hop, too.
Maybe modern hoteps should try spitting their stuff over dope beats. Might work.
We also let it be known we wasn't no punks.
If you feelin' froggy, son.... *holds arms out like Dough Boy on the porch*
And I know you didn't have to be from/in NY to feel this music, but you may not have known just HOW NY this sh*t was if you weren't here.
For example...dancehall references all up in some of these joints
And the reference track...
(I ain't know nothing about Buju Banton until I got back to NY in 96)
And I'm not sure which came first, but staying in the dancehall lane for just one more second, Mega Banton (they sound like dancehall transformers 😂) used the same Barry White sample as Black Moon on "I Got Cha Open"
This joint jumps in a party here.
Like I said, it was a convo about jeep music that led me down this road, and there's a lot of these songs that were strictly for your truck, not for chillin' in the house.
Like I said, this was pre-bling up to right at the beginning of bling, so we weren't rapping about the cars, the designers, and the trips to exotic locales and all that quite yet; we were happy we made it up and out.

To all the people on twitter, God bless your life...
And boom bap rap really wasn't trying to party, and was looking at "party" rappers like 😒
EPMD got at 'em with Crossover, Guru & Primo did it with Mass Appeal.
I mentioned putting your whole hood in the video shoot in some random lot with trash cans on fire or something, right?
Also, shout out to the original backpack rapper era.
One moment...trying to make sure I don't skip nothing before I jump ahead in time...
So Souls of Mischief is from California, but this song always felt NY to me.
The title of this is everything, because it FEELS like 93. Like just feels like the actual year.
So...everybody be quiet for a second. Give this your full attention.
One of the best remixes ever to be remixed (that damn Puffy), and IT IS NOT ANYWHERE. No on nan' streaming service or on iTunes, and it's not fair. Because it's perfect.
As we continue on.... in another lot with the whole hood (and a Young Fat Joe...again).
Shout out to a time when you could put 80 thousand samples in your songs with no consequence. We'll never have tracks as layered as this & what The Bomb Squad used to do again. 🙁
Boom shaka lacka, yo here comes tha -

(Shout out to Yo MTV Raps and Rap City after school for the daily dose of ALL this)
And you can tell whether somebody's really about this life based on whether their favorite version of "They Want Efx" is this one...
...or this one
This song is a little earlier than some of the other stuff but the PRT belong in here.
When people talk about the stuff that Kendrick, Cole and Chance are talking about like hip hop's never seen anything like it before, I'm like clearly ya'll missed all the hip hop before 95.
But you know, you try to put young'uns on to this era, the scrunch their face up, like "What is this? What kind of track is this? You can't do nothing to this" (when all they do to music right now is basically a super sped up version of our early 90s head nod)
Lost Boyz, to me, was a bridge group between the boom bap & Jeep music and a party vibe.
They WERE signed to Uptown, after all.
Lost Boyz also gave us one of the all time great hood love stories.
(These lyrics so simple gotta love it). RIP Renee
And speaking of street ninjas transitioning to party music.
Still one of the illest beats of all time. And only in NY has the Quiet Storm ALWAYS been a party song.
When Prodigy died, I was down near West 4th St (the Village, for non-NYers), and had the original BLASTING in my headphones, and it made me really really mad at gentrification, bc this song used to feel right walking through there... but it was jarringly out of place that day.
And the two joints I'm going to end with are way late in this era. Technically into the bling era chronologically, but they are solidly NY as sh*t, and fit right here.

Wha, wha, wha?
And I've been sitting on another very NY-centric sermon for Native Tongues that I'll drop soon, but I'm going to close this with sometimes-considered-periphery-nativetounges-group The Beatnuts. Even with Joe & Pun on this, to me it always fit on the latter end of this subgenere.
Actually, no. I'm going to close with this.
One of my favorite collabs ever. Give Nice n' Smooth some respeck.
*Does the wop*
No benediction, since this was just a devotional, but there IS a playlist. I'll throw it up tomorrow.

Ya'll can put your Triple Phat Goose and Averix jackets back in the closet now.
Polo boots, Gore Tex, and Timbs live forever though.


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More from @naima

Sep 4, 2018
Alright ya’ll, we’re figuring out *our* hashtag for #BobbyBrownBET (bc, no shots to BET, but Bobby needs some flair).
Cast your vote below before 3pm ET.
To help prepare your soul and spirit for tonight (as we continue deliberations on OUR #BobbyBrownBET hashtag), let's revisit my reminder of why Bobby is the once and always KANG of stage and R&B...…
I expanded on it just a little bit on our site as a longform.…
Read 5 tweets
Sep 2, 2018
Happy Sunday, fam. There will probably be a sermon on tonight (but it may be tomorrow. I’m waiting for the spirit to hit). In the meantime, we finished counting down your Top 11 favorite #MusicSermons from our first year. Catch up with them here:…
And ICYMI, last week we had a special #MusicSermon Devotional to give proper acknowledgement to Tevin.…
Aight fam, this week’s #MusicSermon will happen manana. The spirit just isn’t moving on today.
I haven’t really moved beyond scrolling twitter and changing the tv channels from the comfort of my couch.
Read 61 tweets
Aug 12, 2018
Happy Sunday, fam! The *plan* is to do an early-ish sermon today (around 7) to be done in time for #Insecure.
But I’m also gonna be day-drinking, so let’s see what happens!! 🤷🏽‍♀️

#ICYMI, we finished our Director’s series on Monday w/ Hype Williams.…
Aight, I just got home. I need to get settled and organized but we ARE doing a #MusicSermon tonight. I expect to open the doors of the church around 8/8:30, we’ll rock until #InsecureHBO, take an intermission to watch as a family, then finish service.
*Steps into pulpit without robes*
*Adjust mic*
*Clears throat*

Happy Sunday, family.
I’m not ready to get started just yet (there’s alot of content. You’ll understand in a minute). I am, however, gonna break protocol and - for the first time - set the sermon up, then come back.
Read 76 tweets
Jul 29, 2018
It's #MusicSermon's BIRTHDAY!!! 🍾🎉
There will be a special Anniversary Service on this evening.

In the meantime, I wrote a little something about #MusicSermon's first year over on the site.

See ya'll this evening! ⛪️…
I’ll be opening the doors of the church around 8pm, and immediate after service I’m dropping the new #MusicSermon bracket 👀 #PleaseGovernYourselvesAccordingly
Grabbing food and getting organized, then we’ll get started on tonight’s special Anniversary #MusicSermon service. I think this might be a two-nighter.
Read 72 tweets
Jul 23, 2018
My ni**a this was on NATIONAL TV TWENTY YEARS AGO and ya’ll be like “I need receipts”...
I don’t even...
I also doubt the “pee” tape was still circulating by mid-00’s (at least I hope), but if you ever saw that tape, that was CHILD. She LOOKED like a child. There was no “I thought she was older...” nah.
Wait, the Toure interview happened in 08. I thought it was around the trial. STILL, that means he was FORTY something and couldn’t answer a question about teenage girls. Smh
Read 4 tweets
Jul 15, 2018
Happy Sunday! We will be continuing our special #MusicSermon series on The Superfriends tonight with Timbaland. Doors of the church will open around 8. In the meantime, catch up on the latest church news with this week’s bulletin!…
Alight y'all, I'm getting organized and then well get started with tonight's #MusicSermon.
Ushers, you may begin seating. ⛪️
*Steps into pulpit*
*Adjusts mic*
*Cleans glasses*
*Opens text*

Good evening, family. Sorry for the late start. For one, it's hard for me to settle into a sermon while it's still daylight. Second, I was hit with a massive bout of sleepiness out of the blue...
Read 50 tweets

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