Do you want to know what made Trump president? It wasn't the thousands spent on Facebook ads or the analytics.
It was the TV media that threw away all objectivity/ethics to cash in on the ratings juggernaut of Trump. They gave him almost *TWO BILLION DOLLARS* in free airtime.
Yes, the voters made him president (not the popular vote, of course, but in PA/MI/WI), but at the end of the day the media gave him so much free airtime that he was able to cruise through the primaries and then defeat a most historically terrible candidate in Hillary.
Did Facebook help Trump win? Maybe... and maybe with some states being so close that would matter. But if we're going to "#DeleteFacebook" as so many are suggesting (and that's fine), maybe we should delete the networks that covered Trump 24/7 while ignoring the sane candidates?
I'll never forget how the 3 cable news networks would cut away from speeches by Hillary/Bernie/Rubio/Cruz/etc to cover an airfield for 30 minutes waiting for Trump to arrive, and then would cover his 60 minute speech commercial free.
But by all means, keep blaming Facebook ads.
Now if we want to have a discussion on how scary the amount of data Facebook has on us, I'm all for it. I have used them for advertising and was told that they have "up to 50,000 points of data" on each user.
That is beyond scary to me, but still not the reason that Trump won.
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