Sara Holoubek Profile picture
Jul 24, 2018 8 tweets 10 min read Read on X
Undercurrent #1 from @VoiceSummitAI #voice18 - what most people get wrong about "voice" is that it's not a single technology, but many, that come together to create a new conversational experience. The vocabulary, and hashtags are nascent. #voicefirst #voicetech #vui #vux
Undercurrent #2 from @VoiceSummitAI #voice18 - Why are there are a lot of old school #SEO people here? Because they have done this before. The #voice opportunity will have similar organizational, tech, design, product, and mkg challenges as Web 1.0, search, social & mobile.
Undercurrent #3 at @VoiceSummitAI #voice18 - Venue is @njit, a public research university in Newark known for being #1 in upward mobility. Surprise! @thedavedev Chief Evangelist for #Alexa at @Amazon, is an alum! Why is this impt? Voicetech jobs are abt to be high in demand.
Undercurrent #4 at @VoiceSummitAI #voice18 - Walking the trade show floor took me back to the early days of SEO / SEM when a conference had a handful of vendors but lots of energy. Within a few years, there would be 2 or 3 floors of vendors. Prediction: @VoiceSummitAI will too.
Undercurrent #5 at @VoiceSummitAI #voice18 - Health can leapfrog w/ voice. My panel w/ @Merck @awscloud & @annewellpepper shared how #openinnovation incentivized nearly 100 teams to consider how #alexa skills might reduce friction for people living with chronic disease.
Undercurrent #6 at @VoiceSummitAI #voice18 - Listening to how various organizations are using voice demonstrates its elasticity. It's not a single thing, but a new modality and the applications are wild - yes to marketing, but also enterprise use, and entirely new products.
Undercurrent #7 at @VoiceSummitAI #voice18 - H/T to @annewellpepper - we should probably stop saying #voicefirst - there are plenty of times where voice is not the best modality. We need to promote #voiceand to convey that it is both important, but not the only tool in the box.
Undercurrent #8 at @voiceSummitAI #Voice18 Everyone is asking: Why a conference in Newark? Why @njit? @peteerickson explains in "How Newark gave VOICE to summit" and it is so spot on. njbiz.com/article/201807…

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