Challenging gender stereotypes in childhood, especially in toy marketing, education and the media. Founders of the #LetBooksBeBooks campaign and #Toymark award.
Dec 31, 2017 • 13 tweets • 6 min read
Reasons to be cheerful! Just some of the changes we've seen since we started up in 2012 (thread).
'Boys' & 'Girls' signs have been virtually eliminated from UK toy shelves lettoysbetoys.org.uk/girls-and-boys…
Nov 19, 2017 • 23 tweets • 12 min read
How childhood gender-stereotyping damages boys: a THREAD for #InternationalMensDay
In recent years, the toy industry has heavily segregated toys for boys & girls with the latter becoming VERY pink #InternationalMensDay
