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Apple’s Safari browser will now block the technology that companies like Google and Facebook use to track you across the web. Facebook was shown onstage as the example of what could be blocked, which is the third time Apple has shown ways to limit FB during this keynote. #WWDC18
In terms of big tech public rivalries, it’s increasingly looking like Apple vs. Facebook is the new Apple vs. Microsoft. Although the issues at hand are obviously very different.
For those who haven’t been following, what Apple announced today is Safari essentially blocking the ability for FB to create “dark profiles” of people based on their web history, which is what Zuck was grilled about in DC. Also affects actual FB accounts
