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eventbrite.co.uk/e/bbc-newshack…

BBC #newsHACK: Reaching Young Audiences

IE @BBC wants to figure out how to get young people addicted to checking the news (and maybe reinvent #clickbait?)
1/
"How can trusted news providers reach young audiences?

Participants will be asked to prototype a new format that addresses one or more news needs identified by our research."

2/
"These include:

* “News grazing”, or the habit of checking frequently for news updates throughout the day
* The need for news’ relevance to be clear and accessible
* The desire for human significance in reported news"

3/
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