How to build your platform and share your knowledge while overcoming imposter syndrome.

A guide for beginners to get started and overcome self-doubt & procrastination.

(Much needed #Thread)
Based on a true story

#personalbrand #SMB

👇🏾👇🏾👇🏾👇🏾👇🏾👇🏾👇🏾👇🏾
Q.)I feel I should wait to build my platform because I’m “still a student” and not an expert. How do I overcome this?

A.)We are all on a journey of improvement. Documenting your journey as you learn delivers value & perspective to those who are getting started #PersonalBranding
Examples of content types on how to document your journey & delivering value.

✅How I completed a task
✅Lessons learned
✅How I failed. What I learned
✅Getting started guide
✅Frequently asked questions (FAQ)

#PersonalBranding
#SMB
Scenario: I’m afraid to start public speaking because the audience will “call me out” on wrong information that I may get nervous and say.

Solution: “There are many ways to solve this challenge. This presentation is based on my personal experience and what I was able to solve”
Scenario: Being thought of as “the expert” scares me because I don’t have enough experience & I’ll always have to be right.

Solution: Simply be “the guide”
✅Define your tribe
✅Define your end result
✅Take your audience along the defined journey.
#PersonalBranding
Scenario: I’m not going to get started because I’m not as smart or influential as @garyvee @tailopez & @GrantCardone

Solution: Every success story starts w/ humble beginnings. An overnight success can require 10 years of sweat equity. Be inspired. Never compare. #personalbrand

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More from @mrshadeed

Sep 23, 2018
How can I take more control of my week and not fall victim to distractions?

Use your Sundays as a cheat code to set up a winning week for:

✅Health
✅Productivity
✅Partnerships
✅Personal relationships

(Thread)

👇🏾👇🏾
Sundays are huge for setting clear intentional targets.
My process is:
Setting one clear goal
Setting a timeline
Challenge myself to identify all the steps to complete.
I developed this template after a great discussion on goal achievement with an military Commander
What results can you achieve by being deliberate?
Sunday is an extremely powerful day for me to set intentions for my week.
I developed a template that write out by hand in order to:
✅Set gratitude practices
✅Abundance mindset
✅People I will share ideas w/
Read 9 tweets
Sep 20, 2018
Did you know that over 80% of businesses are undercharging for their services?

Here's why you need to raise your rates:

(Thread)

#Sales #smallbiz
Raising Your Rates is a Sign of Professionalism:

If you pay rent, your property management company raises rent each year.
The cost of access to gas, electric, and other utilities also rises each year.

Your rates must rise to support cost of living expenses.
Raising Your Rates Signals High Value or Quality

Low pricing immediately raises suspicion.

Premium rates signify quality, prestige, and luxury for business services.
Read 9 tweets
Sep 11, 2018
“All things being equal, people will do business with, and refer business to, those people they know, like, and trust" - Bob Burg

How can you increase your Know, Like, and Trust factor??
How do I increase my Know, Like, and Trust factor to increase my views, sales, and referrals?

Let’s start with creating a brand that people Know.
This is creating a consistent presence.

✅Create profiles where your target audience lives
✅Determine *who* your audience is
How do I increase the likability for my brand?

✅Understanding your customers through market research
✅Customer Service Fundamentals
Read 4 tweets
Sep 10, 2018
One of the most fascinating parts of this game that I love is
watching the young thinkers build business using new rules and tools that didn't exist when I was rising through the ranks.

Here's a few things that Young Entrepreneurs have taught me:

(Thread)
#TheYoungGuns
Time is an illusion.

Older entrenpreneurs (and professionals) pride themselves on "time served". Years of experience, degrees, 20 years in this industry.

Younger entrepreneurs can build a 6 figure business in 6 months by focusing on learning high income skills
Building a presence online is a requirement.

I used to pride myself on having "roots and high credibility in the real world" and delayed investing heavily into online biz.

**The world is online** and if you adapt to this instead of fighting it, you will succeed much faster.
Read 7 tweets
Sep 9, 2018
@realchasecurtis (1/2) Awesome breakdown, @realchasecurtis
To add on, Traffic is one of the most important factors for success online.

Organic traffic describes the number of visitors who find your website using search engines (Google/Bing). This is unpaid.
@realchasecurtis (2/2) Paid Traffic involves involves placing ads on other websites and ad platforms
to generate targeted visitors to a website, blog, or sales offer.
Google Adwords, FB Ads are leading examples.
@realchasecurtis Now, from your viewpoint, @realchasecurtis what holds people back from success on Pinterest?
Read 4 tweets
Sep 2, 2018
"I'm afraid to discuss my business ideas because I'm afraid someone will steal them. What do I do, Shadeed?"

Good question. Here are 7 ways that you can protect your #business ideas.

Thread

#smallbusiness #startup #smb
Protect your business idea #1
Non-disclosure agreements. (NDA)

What is a NDA?

A legally enforceable contract that binds confidentiality
between a person holding information with the person who
is receiving it.

You sign NDA before you tell the details.
Protect your Business Ideas: #2
Trademark your Name

What is a trademark, Shadeed?
A symbol or words that are legally filed to represent a product or company.

Where do I file my trademark?
Apply online here: bit.ly/2owQZB7

#business101
Read 10 tweets

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