0/ So I have a #strategy quiz tomorrow, and while making notes I thought I will create a #tweetstorm with the major interesting take aways.

I am doing this coz it is also a great way for me to learn (as mentioned by @farnamstreet in this blog: fs.blog/2012/04/learn-…) 1/ A company can outperform rivals only if it can establish a difference that it can preserve. It must deliver greater value to customers (cost advantage) or create comparable value at a lower cost (differentiation), or do both.